Featured Projects

Products 

Creates sell-out products with 2,000+ customer waitlists, featured in Vogue, Forbes, New York Times, Fast Company and WGSN.

Designed exclusive Jigsaw x Aday collection, sold in all UK flagships.

Fabric Innovation

Developed proprietary and exclusive fabrications in collaboration with fibre and fabric suppliers including Unifi, Lenzing, and ROICA.

Sustainability

Elevates brand sustainability profile through Impact reports, Bcorp status and material innovation. Co-led B Corp certification (score: 97) with company-wide tracking and reporting.

Creative Direction

Worked for global brands, Aday, Lucas Hugh, DVF, Monreal London, Amanda Wakeley and Tatler

Partnered with H&M, Jigsaw, Princes Trust, Loughborough University, FIT and Eileen Fisher.

Articles and Events

Vogue Article, 2022

Panel Event, 2021

Panel Event, 2020